Redefining the standards of tomorrow
The beauty of conscious luxury
A singular and unique imprint
Reconciling high-end and eco-responsibility.
sustainable, sincere & authentic luxury
Our philosophy
Reconciling high-end and eco-responsibility. Initiate change. Choose a new luxury. Redefining the standards of tomorrow's beauty.
I decided to carry out all these missions when my little Marceau was born, concerned about the mark we will leave on future generations.
Having worked for 7 years in the luxury cosmetics industry in Paris, at Estée Lauder Companies then at Dior Parfums, I realized the difficulty of reconciling luxury and eco-responsibility. By creating Fôme, I wanted to reconcile these two contradictory universes, with the intimate conviction that combining the good, the beautiful, the powerful and the sensory was possible.
I'm Marine, the founder of the brand.
Welcome to this new era.
beyond clean beauty
RAW MATERIALS
Our priority is to preserve the environment and the health of the skin. We have therefore rigorously selected our raw materials following strict criteria, favoring those which are the most natural and the least polluting.
THE CHOICE OF THE Prickly Pear
One of its remarkable characteristics is its ability to survive and thrive in arid environments, where precipitation is scarce and water resources limited. This plant has developed special adaptations to cope with such conditions.
The cladodes – the rackets of the prickly pear cactus – are covered with a thick layer of tissue that acts as a barrier against water loss through evaporation. This adaptation allows it to conserve water, making it a resilient plant in desert environments.
Considered a plant-based hyaluronic acid, it is the perfect ingredient to ensure good hydration of the skin.
our engagements
upcycling
In our quest for excellence, we have made upcycling the cornerstone of our approach.
At Fôme, this philosophy is embodied both in our choice of the flagship ingredient of our formula, prickly pear, and in the selection of the apple paper for our eco-refills of hand wash care.
• The prickly pear: The cladodes that were too small were intended to be rejected to promote the development of the fruits. Our partner recovers them and transforms them into an exceptional cosmetic active ingredient.
• Our eco-refills: They are made from apple peels from a waste recovery chain.
In this way, we give a second life to materials previously destined to waste. Instead of creating new ones, we reuse existing ones, while offering quality products.
Zero superfluous
• Shipping boxes : They are made in France, in recyclable and recycled cardboard, FSC certified. To limit our impact as much as possible, none of our products have secondary packaging: they are packaged directly in their custom-made and reusable box. Refills are delivered directly to your mailbox.
• Our bottle : A true case designed to last, it is refillable and reusable for life, without material transfer. Made in Italy, renowned for its perfect mastery of glass, it becomes a durable and desirable decorative object that blends perfectly into today's modern bathrooms.
• Our refills : Eco-designed, they are ingenious and reflect both our brand identity through their shape but also our commitment to full recycling. Indeed, they are distinguished by their unique waste. When the refill is cut, the pocket end remains intact, thus avoiding any risk of detachment and exclusion from the recycling process due to its size deemed insufficient in the sorting channels.
transparency
• French manufacturing: Our territory is full of know-how. We are proud to base the production of our products, our eco-refills and our shipping boxes in France. Only our bottles are produced in Italy,
• A short formula of 8 raw materials: The composition of each of our formulas is detailed on our site. For each ingredient, we explain their origin, their functioning and their benefit on the skin.
• Naturalness: All our products are formulated with more than 97.5% ingredients of natural origin. The only synthetic ingredients are preservatives to ensure the protection of the formula over time. We have selected those authorized in ORGANIC.
At Fôme, we have a clear objective
Manifesto
Reconciling high-end and eco-responsibility.
We firmly believe that it is possible to initiate change in the cosmetics industry by proposing a new model based on sustainability and respect for the environment. We choose to define a new luxury that transcends conventional standards. We reject obsolete notions of waste and overconsumption in favor of a more conscious and responsible approach.
We are committed to redefining the standards of tomorrow's beauty by integrating ethical and sustainable values into each of our products.
At Fôme, we refuse to compromise between pleasure, sensoriality, efficiency and naturalness. We firmly believe that it is possible to create sensory experiences that offer both high-performance care benefits and ecological awareness. We strive to create products that awaken the senses while respecting our commitment to the environment.
Join us in this quest for a more beautiful future, for a healthier footprint that we will leave to future generations. Where sustainability and high-end are no longer contradictory concepts, but inseparable partners.
Together, we can pave the way for a new responsible era. Together let's inspire the world to follow our example. The time for change has come, and we are proud to be at the forefront of this revolution.
Sustainable, sincere & authentic luxury
